A hotel copywriter looks at Marbella Club hotel from above.

HOTELS IN 100 WORDS

Hotel Review: Marbella Club Resort, Marbella

June 9, 2023

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Elevate your brand narrative with Maisie, a UK-based freelance copywriter specialising in crafting stories for luxury hotels, beauty brands, and fashion houses.

MEET MAISIE

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Hotels in 100 words is a blog series dedicated to some of my favourite stays as a luxury hotel copywriter. If you’re a hotel marketing manager looking for compelling travel copy, you can learn more about my hotel copywriting services here.


Nestled among the coastal pine groves of the Golden Mile, Marbella Club Hotel exudes an irresistible charm that befits those who yearn for the allure of a bygone era. Originally an old Santa Margarita farmhouse, it was transformed into a legendary holiday haven by enterprising Spanish businessman, Prince Alfonso.

The Luxury Copywriter sat at a sun-dappled tabled at Marbella Club Hotel, under lush foliage looking out into the distance.

Yet this regal hideaway isn’t content with resting on its laurels; its buzzy beach bar, Thalasso spa and stylish chiringuito are a chic nod to how a once favourite of Brigitte Bardot has seamlessly embraced modern times. Just steps from Marbella’s golden sand beach, it promises nothing but peaceful, opulent serenity.

Marbella Club Hotel pool, as captured by a hotel copywriter from behind a palm.
a picturesque table with two plants in front of it, including bright white hydrangeas and creeping vines.
Sunlight seeps through a french window into a dark room illuminated by the soft light of an antique lamp.

Perfect for: families, it has one of the best (and biggest!) kids clubs in Europe, complete with a dining area, yoga room, and even a dance studio for little groovers.

What to pack: Steam your resort wear and unfold your Zimmerman florals, the code here is jet-set sophistication with a sprinkle of glamour.

Don’t miss: all-day dining at El Patio, the Chanel pop-up store, and an exhibition by (one of my favourite photographers) Stuart Cantor.

You’ll find me: Taking a break from hotel copywriting by flicking through a coffee table book in the Prince Alfonso lounge at the Bel Air Villa.

While you’re here: Explore the meandering, whitewashed streets of Marbella old town, just 15 minutes away by taxi, or travel a further 5 minutes for the upscale boutiques and glitzy bars of Puerto Banus.

Bright pink bougainvillea around a dark brown door in the grounds of Marbella Club Resort.
two empty sunbeds look out to rolling turquoise waves, fronted by wild flowers.

Maisie Prior is a freelance luxury hotel copywriter based in the UK, trusted by international hotel groups such as InterContinental, Hilton, Accor, Kerzner International and more.

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For luxury copywriting inspiration, sector insight and to stay in the loop with everything happening in the studio, connect with Maisie on Instagram @theluxurycopywriter.

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By Maisie Prior
maisie@theluxurycopywriter.com

Liverpool, uk